Technical Analysis for BFH - Bread Financial Holdings, Inc.

Grade Last Price % Change Price Change
B 38.38 3.98% 1.47
BFH closed up 3.98 percent on Wednesday, May 1, 2024, on 1.24 times normal volume. It was able to find support at its 50 day moving average. Note that the stock is in overbought territory based on its Slow Stochastic indicator (14, 3, 3) -- so don't be surprised if it goes sideways or a pulls back.
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Trend Table & Recent EOD Trading Signals

ADX Long Term Intermediate Term Short Term
Weak or Absent Up Up Up

Date Alert Name Type % Chg
50 DMA Support Bullish 0.00%
Non-ADX 1,2,3,4 Bullish Bullish Swing Setup 0.00%
Stochastic Reached Overbought Strength 0.00%
Upper Bollinger Band Walk Strength 0.00%
Outside Day Range Expansion 0.00%
Overbought Stochastic Strength 0.00%
Upper Bollinger Band Touch Strength 0.00%
MACD Bullish Centerline Cross Bullish 0.97%
180 Bullish Setup Bullish Swing Setup 0.97%
Stochastic Reached Overbought Strength 0.97%

   Recent Intraday Alerts

Alert Time
Up 5% about 18 hours ago
Up 1 ATR about 18 hours ago
Rose Above Upper Bollinger Band about 18 hours ago
Up 3% about 19 hours ago
Upper Bollinger Band Resistance about 19 hours ago

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Profile

Bread Financial is a tech-forward financial services company providing simple, personalized payment, lending and saving solutions. The company creates opportunities for its customers and partners through digitally enabled choices that offer ease, empowerment, financial flexibility and exceptional customer experiences. Driven by a digital-first approach, data insights and white-label technology, Bread Financial delivers growth for its partners through a comprehensive product suite, including private label and co-brand credit cards, installment lending and buy now, pay later (BNPL). Bread Financial also offers direct-to-consumer solutions that give customers more access, choice and freedom through its branded payment, lending and saving products.
Classification

Sector: Financial Services
Industry: Credit Services
Keywords: Loan Fintech Contract Law Buy Now Pay Later

Is BFH a Buy, Sell or Hold?

Indicator Bull Case Neutral / Hold Bear Case
50 DMA
200 DMA
ADX Trend
Oversold / Overbought
Relative Strength

Indicators

Indicator Value
52 Week High 41.1028
52 Week Low 22.5709
Average Volume 817,625
200-Day Moving Average 33.91
50-Day Moving Average 36.55
20-Day Moving Average 35.41
10-Day Moving Average 36.02
Average True Range 1.65
RSI (14) 60.63
ADX 12.43
+DI 24.67
-DI 16.63
Chandelier Exit (Long, 3 ATRs) 34.12
Chandelier Exit (Short, 3 ATRs) 37.06
Upper Bollinger Bands 38.53
Lower Bollinger Band 32.29
Percent B (%b) 0.98
BandWidth 17.63
MACD Line 0.32
MACD Signal Line -0.18
MACD Histogram 0.4921
Fundamentals Value
Market Cap 1.89 Billion
Num Shares 49.3 Million
EPS 11.11
Price-to-Earnings (P/E) Ratio 3.45
Price-to-Sales 0.57
Price-to-Book 0.61
PEG Ratio 0.46
Dividend 0.84
Dividend Yield 2.19%
Pivot Point Level Traditional / Classic Fibonacci Demark Woodie Camarilla
Resistance 4 (R4) 42.54
Resistance 3 (R3) 42.31 40.70 41.85
Resistance 2 (R2) 40.70 39.64 40.81 41.62
Resistance 1 (R1) 39.54 38.98 40.12 39.77 41.39
Pivot Point 37.92 37.92 38.21 38.04 37.92
Support 1 (S1) 36.76 36.86 37.34 36.99 35.37
Support 2 (S2) 35.15 36.21 35.26 35.14
Support 3 (S3) 33.99 35.15 34.91
Support 4 (S4) 34.22